Duke University School Colors
Duke University's school colors are Duke Navy Blue (#012169) and Duke Royal Blue (#00539B). Duke's brand standards define 20 colors in all; every official HEX, RGB, CMYK and Pantone value is listed below, along with the story of how the colors were chosen.
History of the Duke colors
In the late 1880s, students at Trinity College, the school that became Duke University, chose dark blue as the school color. By 1910, blue and white were commonly paired in the college's songs and cheers and were regarded as the school colors. An official 'Duke blue' came later: a committee formed in 1961 to design a doctoral robe recommended Prussian blue, a shade between navy and royal, and the executive committee of the Board of Trustees adopted it on September 23, 1965. Today's brand guide calls Duke Navy Blue the official Duke blue and adds Duke Royal Blue, which has been used since 2009 for athletics, apparel and promotional materials.
Sources: library.duke.edu · brand.duke.edu

Photo: Jlm87, CC BY-SA 4.0, via Wikimedia Commons

Photo: Anders94, CC BY-SA 3.0, via Wikimedia Commons
Duke primary colors
| Color | HEX | RGB | CMYK | Pantone | |
|---|---|---|---|---|---|
| Duke Navy Blue | #012169 | 1, 33, 105 | 100, 85, 5, 22 | PMS 280 U PMS 280 C | |
| Duke Royal Blue | #00539B | 0, 83, 155 | 100, 53, 2, 16 | PMS 287 U PMS 287 C |
Duke secondary colors
| Color | HEX | RGB | CMYK | Pantone | |
|---|---|---|---|---|---|
| Copper | #C84E00 | 200, 78, 0 | 0, 76, 100, 0 | PMS 166 U PMS 166 C | |
| Persimmon | #E89923 | 232, 153, 35 | 0, 45, 95, 0 | PMS 1375 U PMS 1375 C | |
| Dandelion | #FFD960 | 255, 217, 96 | 0, 8, 70, 0 | PMS 114 U PMS 121 C | |
| Piedmont | #A1B70D | 161, 183, 13 | 54, 0, 100, 0 | PMS 382 U PMS 376 C | |
| Eno | #339898 | 51, 152, 152 | 81, 0, 39, 0 | PMS 3262 U PMS 326 C | |
| Magnolia | #1D6363 | 29, 99, 99 | 96, 16, 42, 57 | PMS 328 U PMS 323 C | |
| Prussian Blue | #005587 | 0, 85, 135 | 100, 45, 0, 45 | PMS 301 U PMS 7692 C | |
| Shale Blue | #0577B1 | 5, 119, 177 | 100, 0, 1, 3 | PMS Process Blue U PMS 7461 C | |
| Ironweed | #993399 | 153, 51, 153 | 35, 95, 0, 0 | PMS Purple U PMS 248 C | |
| Hatteras | #E2E6ED | 226, 230, 237 | 10, 2, 0, 0 | PMS 649 U PMS 656 C | |
| Whisper Gray | #F3F2F1 | 243, 242, 241 | 4, 2, 4, 8 | PMS Cool Gray 1 U PMS Cool Gray 1 C | |
| Ginger Beer | #FCF7E5 | 252, 247, 229 | 0, 2, 15, 0 | PMS 9060 U PMS 9060 C | |
| Dogwood | #988675 | 152, 134, 117 | 10, 18, 25, 32 | PMS 7530 U PMS 7530 C | |
| Shackleford | #DAD0C6 | 218, 208, 198 | 3, 4, 14, 8 | PMS 7527 U PMS 2527 C | |
| Cast Iron | #262626 | 38, 38, 38 | 67, 44, 67, 95 | PMS Black 3 U PMS Black 3 C | |
| Graphite | #666666 | 102, 102, 102 | 40, 30, 20, 66 | PMS Cool Gray 10 U PMS Cool Gray 10 C | |
| Granite | #B5B5B5 | 181, 181, 181 | 13, 8, 11, 26 | PMS 421 U PMS 421 C | |
| Limestone | #E5E5E5 | 229, 229, 229 | 5, 3, 5, 11 | PMS Cool Gray 2 U PMS Cool Gray 2 C |
Matching Duke colors on clothing
Clothing sold as a given color can be noticeably off from Duke's official values, and supplier color codes describe the dye target rather than the finished fabric. So we measured the actual fabric color of every garment we carry from product photos and fabric swatches, then compared it to Duke's official colors. The pieces below are the closest in-stock matches, out of 825 styles close to Duke Navy Blue, 1233 styles close to Duke Royal Blue.
Clothing in Duke Navy Blue #012169
Blank apparel whose fabric color is a close match to Duke Navy Blue, measured from the garment itself. 825 matching styles in stock.
Clothing in Duke Royal Blue #00539B
Blank apparel whose fabric color is a close match to Duke Royal Blue, measured from the garment itself. 1233 matching styles in stock.
Duke colors: frequently asked questions
What are Duke school colors?
Duke University's school colors are Duke Navy Blue (#012169) and Duke Royal Blue (#00539B).
What is the hex code for Duke Navy Blue?
Duke Navy Blue is #012169 (RGB 1, 33, 105, CMYK 100, 85, 5, 22).
What is the hex code for Duke Royal Blue?
Duke Royal Blue is #00539B (RGB 0, 83, 155, CMYK 100, 53, 2, 16).
What Pantone color is Duke Navy Blue?
Duke Navy Blue is PMS 280 U and PMS 280 C.
What Pantone color is Duke Royal Blue?
Duke Royal Blue is PMS 287 U and PMS 287 C.
Why are Duke's colors Duke Navy Blue and Duke Royal Blue?
In the late 1880s, students at Trinity College, the school that became Duke University, chose dark blue as the school color. By 1910, blue and white were commonly paired in the college's songs and cheers and were regarded as the school colors.
Color values are taken from the official Duke University brand standards (source), checked October 2026. Sweatshirt Station is not affiliated with or endorsed by Duke University. We sell blank apparel in matching colors; no logos or trademarks are sold. Photos are used under their Creative Commons or public domain licenses and are credited above.